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Spicy Twists and Tactics For Unique Content Promotion…

Previously in our “Collective Wisdom” series, we’ve covered pre-planning for content marketing success, the art of crafting powerful content, enduring and often-overlooked content creation best practices, and how to use a number of tried and true content promotion tactics. Now let’s dig into several spicy ways to take existing content ...

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Google rolling out more features for responsive search ads, …

Image: Google. Soon, advertisers will see ad copy suggestions when creating responsive search ads. Google continues to roll out its responsive search ads (RSA) — the ads that dynamically serve a combination of headlines and descriptions — and add new features. What’s new. This week, Google said it will be ...

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Why Being a Night Owl Isn’t a Bad Thing…

We all know Benjamin Franklin’s adage: “Early to bed and early to rise makes a man healthy, wealthy and wise.” But is it true? If people go to bed at a decent hour and get up early the next day, are they really more successful? Or did dear old Ben ...

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