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Digital Warriors – Die Social Media Revolution der Frauen | …

Sie mobilisieren Menschen gegen Frauenmorde in Lateinamerika, gegen weibliche Genitalverstümmelung in Afrika, den Kopftuch-Zwang im Iran und für Frieden zwischen Indien und Pakistan. Netzaktivistinnen sind digitale Amazonen – egal wie sehr sie angefeindet werden, bis hin zu Todesdrohungen – sie geben nicht auf. Manche von ihnen haben auf ihren Social ...

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How to tackle rising Facebook CPAs…

SAN JOSE – With more advertisers and bigger budgets crowding onto Facebook and Instagram, acquisition costs are climbing. Advertisers can make their social ad dollars go further by re-thinking campaign fundamentals. “You need to make sure you’re scaling your available inventory for click-through rates, mirroring your audience, and being dynamic,” 3Q ...

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Digital Marketing News: How B2B Buyers Pick Vendors, BuzzSum…

B2B buyers consume an average of 13 content pieces before deciding on a vendorB2B buyers say that they take in an average of 13 pieces of online content before choosing a vendor, consisting of eight vendor-made and five third-party elements, according to newly-released survey data from FocusVision, containing a number ...

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