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How to Find the Stories in Your Data for Compelling Reportin…

Our hyper-connected digital world is defined by an overabundance of data. Everything’s measurable, trackable, and quantifiable. Want to know how many people died on screen in your favorite movie? Or how much ice cream the average American eats per year? The data’s at your fingertips. The ready availability of data ...

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Search engine marketing – SEM SEO – Marketing analyst Lars G…

This is the English language version of the video on search engine marketing, the use of Google AdWords, search engine optimization and marketing scorecards for measuring your online marketing initiatives, presented by marketing analyst Lars Grove Mortensen. The original Danish version of the video can be found here: http://www.youtube.com/watch?v=-stD7R7t0og Find ...

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Digital Marketing News: Better Text Ads, Lifestyle Templates…

Seven Tips for Writing Better-Performing Expanded Text Ads [Infographic]Writing text ads is a challenge – how can you be compelling enough to drive a conversion with such limited space? There are several tricks of the trade explored in this new infographic. MarketingProfs Google to Advertisers: Get Your Mobile Landing Pages ...

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