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Digital Marketing News: Rewarded Ads, Google’s Podcast Push,…

Industry Group Finds Consumers Love ‘Rewarded’ Ads: Marketers, Less SoA new collaborative study by the Mobile Marketing Association (MMA), OpenX, and MediaMath looks at view-and-reward advertising, rewarded opt-in ad types, and what they may mean for digital marketers going forward. MediaPost Google Has A Podcast App, But Does It Have ...

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Digital Marketing News: Facebook’s Playable Ads & Busine…

Facebook redesigns biz Pages for utility as feed reach declinesFacebook has released a slew of changes to its popular Business Pages offering, including updates to mobile, recommendations, events, jobs, and Facebook Local. The updates bring marketers new opportunities along with the need to re-think certain strategies that may no longer ...

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Digital Marketing News: Rewarded Ads, Google’s Podcast Push,…

Industry Group Finds Consumers Love ‘Rewarded’ Ads: Marketers, Less SoA new collaborative study by the Mobile Marketing Association (MMA), OpenX, and MediaMath looks at view-and-reward advertising, rewarded opt-in ad types, and what they may mean for digital marketers going forward. MediaPost Google Has A Podcast App, But Does It Have ...

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CMWorld Interview: How Tamsen Webster Drives Irresistible Ch…

Few things are more inspiring than the before-and-after weight loss photo: two drastically different figures juxtaposed against one another, usually connected by an impossibly short span of time. It’s not just the physical transformation that is striking in these portrayals. Even more so, it’s the mental transformation. Something clicked in ...

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