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What Brands Need to Know About Instagram’s New ‘Paid Partner…

Influencer marketing is booming—and it’s not hard to see why. Influencers lend authority and credibility to your brand and content, help connect you with new audiences, and typically deliver more ROI than traditional digital marketing tactics. As a result, brands large and small are forming both paid and unpaid partnerships with influencers—and ...

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Digital Marketing News: Marketing Personalization, Google We…

Four Steps to Unlocking the Real Power of Marketing Personalization [Infographic]Personalization is a priority for many marketers to better reach and engage with their audience. This infographic shares statistics and 4 easy steps to create content experiences that resonate with your audience and provide valuable and personalized information. MarketingProfs Google Releases ...

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