http://www.modoutsource.com So how does one successfully outsource digital services like SEO, social media, content, and other marketing services? Outsourcing is incredibly powerful and is the sole reason I was able to scale my agency Mod Girl Marketing so quickly. But outsourcing isn’t as straightforward as you may think. I wasted ...

Whenever failure strikes in content marketing and the post mortem is reviewed, there is almost always the same missing component: adequate planning. The expression “a failure to plan is a plan to fail” is as true for content marketing as it is for navigating any aspect of business life. Why ...

The Real-Time report in Google Analytics allows you to monitor website activity as it actually occurs on your website or app. The report is continuously updated, and website activity is reported just a few seconds after it happens. This immediacy of real-time data provides digital marketers with unique and valuable ...

There’s no time like the present. When it comes to productivity, this commonly-used phrase can both inspire and irritate. Let’s face it, though—we’ve all been there. Those days when there are a million things to do and you haven’t done, well, a thing. Whether you’re running your own business or ...

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After Twitter changed its rules on sharing identical tweets, we set out to experiment with new ways to boost the reach of our best tweets. This strategy helped us to generate 122 percent more impressions, 87 percent more engagements, and 90 percent more link clicks for our top tweets. It’s incredibly ...

No one likes being bored. When people land on your blog, they’re looking for something that captivates and moves them. They want something that is valuable, informative, and wholly irresistible. If you can’t capture their attention within the first few seconds of them landing on your website, they’ll move onto ...

Content Marketing World 2018 will be here before you know it. The largest content marketing conference in the world brings together an incredible cornucopia of talent, curiosity, knowledge and aspirations for success. Marketers from all over the world come to Cleveland, Ohio for this event of epic proportions. Readers of ...

While the “content is king” mantra sits firm 0n its throne, it leaves one burning question: “How do I find writers fit for such royalty?” From low-cost content factories to high-ticket copywriters you feel you can’t afford, you may find yourself wondering if there’s a middle road. How do you know ...

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